The wait is over... Splenda debuts on grocery shelves!
Throughout most of the country, Splenda has begun appearing on grocer's shelves
(yep – right there next to the aspartame and the saccharin.) Some months ago,
someone forwarded me a press release from McNeil Specialty Products Company
(the makers of Splenda ) that they expected to have
Splenda on the shelves in America by the end of August, 2000.
It appears they've done it.With a spiffy new logo and bright sunny box, it's finally easily available to U.S. consumers – who until now usually had to order from the company directly, order from an online merchant, or make a trip to Canada to purchase (where it's been shelf-available for a number of years now.) In both granular (pourable, measure-for-measure) form and in packets (now 200-count), it's going to be a lot easier to avoid running out or over paying for this versatile sweetener. Will restaurants follow suit?
We sure hope so. But remember, these things don't happen quickly. Expect
mainstream markets to wait for the public's reaction. They'll watch the sales
figures and market trends. There will be the inevitable wait for the
general public to catch on and accept Splenda . While most
of you reading this have known about and used Splenda for some time
now, the average grocery shopper will now be seeing it for the first time.
But if you think back, you probably recall it was once that way with
NutraSweet — it took a long time before the
blue packets began to be offered along side
the pink packets. Now it's time to work toward
the acceptance of those sunny little yellow packets !
At present, Splenda comes in the following sizes and varieties:
200-Count Individual Serving Packets (7 oz) 100-Count Individual Serving Packets (3.5 oz) 50-Count Individual Serving Packets (1.75 oz) Granular Sugar Substitute for Baking (1.90 oz) Granular Sugar Substitute for Baking (3.80 oz) How can you help? Well, keep buying Splenda . When dining out, bring the packets
with you and call them to the attention of the waitress or manager and ask them
to look into providing them. If the restaurant supply houses get enough restaurants
interested in them or asking about them, it can go a long way toward making that
little yellow packet a common item at the table.
Remember, Splenda has a website at www.splenda.com. Visit to learn
more about the product, or to contact them with questions.
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